HDTV penetration among cable subscribers has nearly doubled in the past year with 29% of cable customers claiming they have an HD set. That compares with 15% last year, according to new figures released by the Cable and Telecommunications Association for Marketing (CTAM).
Digital cable customers are the most likely to make the leap, with 41% of the digital cable homes now HD ready.
Most homes that haven't upgraded, but plan to do so in the next 12 months say they will order a cable package to go with it within a month of their HDTV purchase.
83% say they will order at least basic cable
77% say they will get a digital package.
Courtesy: CTAM
