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TV Tech Center: The Push Is Now On for Mobile DTV

By Frank Macek As you have likely read, the push is on by the major broadcasting groups to get the mobile digital television business up and running as quickly as possible. For companies like Gannett, WKYC's parent, the push is a very important one to help ensure television and electronic media's long term viability in whatever form it can be delivered. This not only includes traditional forms of content being available over the air, on cable, satellite, in newspapers on on the internet, but also having material available on mobile devices for consumers to take anywhere. In April of this year, 12 major TV station groups created the Mobile Content Venture (MCV) to develop a plan that is sustainable and profitable for a new national mobile content service by utilizing existing broadcast spectrum to enable member companies to deliver content to mobile devices, including live and on-demand video, local and national news from print and ...