Wednesday, July 22, 2009

News: More than Half the Homes in U.S. Have Three or More TVs

New findings from Nielsen's Television Audience Report show that in 2009 the average American home had 2.86 TV sets, which is roughly 18% higher than in 2000 (2.43 sets per home), and 43% higher than in 1990 (2.0 sets).

In addition, there continue to be more TVs per home than people - in 2009 the average U.S. home had only 2.5 people vs 2.86 television sets.

This year about 54% of homes in the U.S. had more than 3 or more television sets, 28% had 2 television sets and only 18% had 1 television set.

There are 114.5 million TV homes in the U.S. in 2009
  • 38% of U.S. TV homes have digital cable.
  • 88% have a DVD player, while VCR fell to 72%.
  • 82% of homes have more than 1 television set.
  • 11% of U.S. TV homes only have the capability to receive TV reception “over the air”.
  • These homes have neither cable nor ADS.

Download the complete Nielsen report: CLICK HERE

Source: Nielsen & USA Today