By Frank Macek
Ever wonder what really goes on behind the scenes at WKYC? In this edition of Hey Frank!, I’m answering real questions from viewers across Northeast Ohio—no scripts, just straight talk. From how stories are picked to whether automation runs the newsroom, you asked, and I’m here to break it all down. Let’s dive in.
1. “How does WKYC pick what stories make it on the news?” – Tracy B. from Elyria
Answer:
Each day, WKYC’s editorial team meets to decide which stories matter most to Northeast Ohio viewers. They prioritize breaking news, impactful local issues, and anything with wide public interest. Viewer tips, community events, and trending social media topics also help shape coverage. The goal is to inform, engage, and reflect the region’s diverse voices. Whether it’s a school levy or a national headline with local ties, WKYC works to keep the content relevant and timely.
2. “Are the morning anchors reading a script or making it up as they go?” – Mike R. from Twinsburg
Answer:
It’s a bit of both. WKYC’s morning show has a detailed script and rundown, but anchors also bring their personalities and quick thinking to the table. The teleprompter keeps the show on track, while live interviews, breaking news, and traffic/weather updates allow for improvisation. The chemistry between the anchors and the unscripted moments often make the broadcast more relatable and fun to watch.
3. “Is it true that robots are running the newsroom now?” – Linda S. from Medina
Answer:
Kind of! WKYC uses advanced studio automation systems like Sony ELC that handle cameras, audio, and graphics. This technology helps shows run smoothly with fewer manual tasks. But it’s not fully robotic—there’s still a director, producers, and other staff behind the scenes making real-time decisions. Automation adds precision, but the human touch remains essential, especially during breaking news.
4. “How do reporters stay so calm when everything’s going crazy?” – Jerome T. from Warren
Answer:
It’s a mix of training, experience, and teamwork. WKYC anchors and reporters are experienced at staying composed during high-pressure moments. In breaking news, producers feed real-time updates into earpieces or scripts, helping them stay focused. Field crews work closely with the control room to handle logistics. Years on the job help build that calm, steady tone viewers expect—even during chaos.
5. “What makes WKYC different from the other Cleveland stations?” – Alicia M. from Mentor
Answer:
WKYC stands out for its personal approach and commitment to the community. Our “Your Voice, Your Stories” motto guides story selection with an emphasis on people-first reporting. The station also invests heavily in digital storytelling. Whether it’s a major weather event or a neighborhood cleanup, WKYC works to reflect what Northeast Ohioans truly care about—on-air and online.
Got a question for me? Use the comments form on the right hand side of the blog to send me yours. Remember though, I won't give station secrets away!