WKYC-TV in Cleveland placed eighth, giving Gannett NBC-affiliated stations four of the Top 10 stations with adults 25-54.
KUSA-TV, our sister station in Denver, was the No. 1-rated local NBC station with the key advertising demographic of adults 25-54 for the 2010 Winter Olympics in Vancouver. KUSA also out-performed the national average rating by 75% with adults 25-54.
Two other Gannett NBC television stations joined KUSA in placing among the Top 5 highest rated local television stations: KSDK-TV in St. Louis ranked third and KARE-TV in Minneapolis-St. Paul was fourth.
"NBC provided two weeks of extraordinary Olympic broadcasts," said Dave Lougee, president of Gannett Broadcasting. "Overall, it was a huge success for our viewers, our advertisers and our stations."
1 comment:
Not a great follower of Olympic events in the past, something about this year's winter games in Vancouver got me rather hooked.
While this Clevelander by no means watched every minute of Vancouver 2010 that aired on WKYC, I certainly viewed quite a bit of NBC's coverage over its two week span.
Vancouver and its surrounding area showed very well on television and there seemed to be a very nice vibe from the 2010 games, save of course the tragic accident early-on.
Vancouver, British Columbia and all of Canada can rightfully be quite proud as host of the 2010 Winter Olympics.
My favorite Olympic moment? As a long time auto racing fan it has to be the USA 1 four man bobsled winning the gold. I remember Geoff Bodine as a regular on the NASCAR circuit and his efforts with the Bo-Dyn Bobsled program paid off this year as the builder of Night Train.
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