Monday, February 16, 2009

Director's Alert: WKYC and WOIO Announce Video Sharing Partnership

Read the original Director's Cut Article about LNP's that we predicted last year was coming to Cleveland: CLICK HERE

CLEVELAND -- WKYC and WOIO have announced a video-sharing arrangement designed to pool resources and allow both stations to cover more stories, while keeping the focus on content unique for their stations and their brands.

Videographers from both stations will participate in a pool coverage system to cover basic events of mutual interest, including news conferences, court hearings, groundbreaking ceremonies, and other pre-planned events.

"This new collaboration will allow both stations to shift more resources toward enterprise stories that support our individual style of newsgathering", said Brooke Spectorsky, President and General Manager of WKYC, Cleveland's NBC affiliate.

Bill Applegate, President and General Manger of WOIO/WUAB CBS 19 echoed that sentiment, saying "We, like all businesses, are looking for ways to be more efficient without compromising the fine work being done by our reporters and anchors".

It's common to have videographers from all four local stations at the same event, shooting the same footage and the same sound. WKYC News Director Rita Andolsen says, "by sharing that basic footage, both stations have more resources to gather unique content that sets us apart".

"This is a win-win situation", adds Dan Salamone, 19 Action News Director. "Viewers at both stations will get more stories, but each newsroom still keeps the editorial independence to write and report those stories in its own way".


fanofgrendel said...

I hope this really means more stories getting reported rather than people being let go.

Frank Macek said...

And so do we!

Anonymous said...

What about precious Indians and Browns footage that WKYC has huge investments in? Isn't that kinda proprietary?