Monday, August 18, 2008

From the Mailbag: Gannett Graphics Change

From: Sam in Cleveland

Q: I don't know if you have heard about this yet, but I came across an article saying Gannett plans on adopting a new, uniform graphics package for all of its stations. I hope this is not the case with WKYC, as I like your in-house graphics. You have an extremely talented team there.

A: Yes, I am very aware of the article and what it means to us here at WKYC. Yes, Gannett has decided to institute a company-wide initiative with all our broadcast properties. This has been widely reported in the trade publications recently.

Starting later this year, we will begin using a hub situation where our graphics will be ordered from our station, but made in Denver and then sent back to us via our graphics network.

This is probably more a benefit for the smaller market stations than WKYC which has had a very talented art department that will be sorely missed as we move forward. In a lot of ways, this makes sense both economically and for efficiency reasons.

The new system will be based on Chyron's AXIS...but will be interfaced with the Deko graphic system that is currently in use by all of our Gannett stations.

I will be featuring the new system when we implement it here at WKYC. In the meantime, you can read a recent article on this from Reuters: CLICK HERE

You can email your questions to me: fmacek@wkyc.com