Monday, May 07, 2007

From the Mailbag: Station Opens

From: Joanne in Cleveland

Q: Who does those opens for your local news? They did a really nice job of transitioning into and out of the sponsor's logo. I've noticed it on the Time Warner Cable opening, but I also noticed the ones for Key Bank and University Hospitals. Very nicely executed.

A: We do most of our graphics in house. We have a super graphics department who use the latest in animation, and more recently - 3D animation - for our show opens and the transitions you see between tapes.

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