By Frank Macek Great things are happening at WKYC starting Monday (October 20), and viewers are going to notice. The station is rolling out a refreshed lineup, new faces in new time slots, and expanded streaming options — all designed to make it easier to stay connected with the stories that matter most to Northeast Ohio. The biggest headline is the debut of 3News at Noon, a brand-new midday newscast airing from 12:00 to 1:00 p.m. Monday through Thursday on Channel 3 and streaming live on WKYC+. On Fridays, viewers can catch a shorter, half-hour version of the noon broadcast before the always-entertaining “Ultimate Cleveland Sports Show.” Anchors Brissa Bradfield and David Greenberg will team up to bring viewers the latest news, weather, and stories happening around the community — the perfect way to get caught up in the middle of your day. This new addition fills a big gap in the local lineup and gives Clevelanders a fresh option for midday news. Whether you’re taking a lunch bre...
By Frank Macek In an age when trust in the media feels like it’s collapsing under its own weight, local television news still manages to stand tall. National networks are often viewed through partisan lenses, and social media has become a noisy, confusing stream of half-truths and hot takes. Yet when a storm rolls in, when a city council vote affects taxes, or when there’s an emergency unfolding down the street, viewers still turn to their local newscast. That quiet, enduring trust may be local TV’s greatest remaining asset — but it’s also one that needs careful protection if it’s going to last. The numbers tell a revealing story. Surveys over the past year show that local television remains one of the most trusted news sources in America. Roughly three-quarters of viewers say they trust their local news stations — a significantly higher rate than national outlets or digital-only brands. Studies from the Television Bureau of Advertising (TVB) and the Radio Television Digital News ...