Director's Cut Blog with Frank Macek

Preseason Browns Ratings Continue to Dominate! The second Browns preseason telecast of the season was a big hit with sports fans all over Northeast Ohio. With an 18.3 Household rating and a 33 share, an average of 352,400 Adults 18+ watched the game on WKYC. It dominated viewing Friday night and was easily the most watched program of the week. The game did a 46.7 share in M25-54, smashing the Fox NFL preseason game on WJW. The Browns averaged a M25-54 rating of 17.3 while the Jaguars and Falcons pulled a .4 rating. Football traditionally achieves strong male demographics, but the Browns have always had huge support among their female fans. The Adult 25-54 rating was a powerful 12.2, beating every single primetime show combined. “No one has to tell us that Browns fans are passionate and loyal,” said Brooke Spectorsky, President and General Manager of WKYC. “We see it in the ratings of those who watch at home; we see it in the faces of those cheering in the stadium.” The HD pro...

Quarterback Colt McCoy wasn’t the only one posting great numbers as the Browns preseason game on WKYC did an impressive 19.1 Household Rating/35 share and a 19.4 rating/53.5 share in Men 25-54. The game was by far the most watched program of the night, averaging 443,000 viewers. It was the highest rated program on WKYC since the NFL wildcard games in January, and the highest rated program in the market since the NBA Final Game 6 on June 12.* “We’re happy football is back. And like fans all over Northeast Ohio, we really enjoyed watching the Cleveland Browns beat the Green Bay Packers,” said Brooke Spectorsky, President and General Manager of WKYC. “The preseason games on Channel 3 have always garnered excellent ratings, but this year looks to be pretty exciting for everyone.” The HD production of Browns preseason includes a crew of over 30 technicians and production personnel, 10 cameras, 8 channels of video replay, live aerial coverage from the Goodyear blimp and unique access t...