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Spotlight Feature: The Coming of LNP

By Frank Macek In today's tough economic environment, local newsrooms have to be smarter, more efficient and budget conscious while still gathering the same amount of content that is needed to fill hours each day on their newscasts. But does it make sense still to have 4 local stations in the market cover the exact same general news of the day when a pool could do the same job? The answer is absolutely NOT. Welcome to the concept of LNP or Local News Pool (or Service) - a locally developed pool system to cover the basic local news of the day - the fires, the shootings, the KFC robberies. Why send 4 reporters and 4 cameras from 4 different stations to cover the same event. In the current structure, when the story airs now, the most you'll notice is different cameras angles or sounds bites.. but does anyone care at home? That is the big question. NBC and FOX owned and operated stations have been quietly working together to see just how fruitful sharing resources can be, without l...