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Showing posts with the label sony elc

Behind The Scenes: What a Newscast Director Really Does in the Age of Automation

By Frank Macek WKYC Senior Director & Blogger Frank Macek Ever watched a flawless newscast and thought, "Wow, they make it look so easy?" The reality is that what happens behind the scenes is a high-stakes symphony of precision, timing, and trust—especially for the newscast director, the unsung maestro behind every broadcast. In today’s control rooms, directors aren't just calling shots—they’re operating complex automation systems like Sony ELC, Ross OverDrive, Grass Valley Ignite, and the newest disruptor on the scene, Cuez. These systems streamline the production process and increase consistency, but they don't replace the quick thinking, adaptability, and creative instincts of a seasoned director. The Evolving Role of a Newscast Director Traditionally, directing a newscast was a manual ballet of technical direction, communication with crew and talent, and hands-on control of video switchers, audio boards, and playback decks. Automation has evolved this role sig...

WKYC News & Notes: 7/10/14

By Frank Macek It's time for another "behind the scenes" look at what's happening inside the WKYC Digital Broadcast Center. It's been far too long since we had our last update, so let's get you caught up on something currently happening. July is already upon us and we are getting ready for another season of Cleveland Browns football that kicks off on your official television home of Cleveland Browns. We'll kick off our fall coverage on Thursday, July 24, with our "Browns Training Camp" special at 7 p.m. with WKYC's Jim Donovan and radio voice of the Cleveland Browns who will be live in Berea for this year's training camp. Then we turn the page to August and preseason football action. Once again this year, Channel 3 will air all four of the Cleveland Browns preseason games. Our first game is Saturday, August 9th, at 7:30 p.m. at the Detroit Lions live from Ford Field. August 18th's game against Washington is an ESPN produced ga...