Wednesday, August 24, 2011

Browns vs. Lions Beats All Sports And Prime Competition on Channel 3

Preseason Browns Ratings Continue to Dominate!

The second Browns preseason telecast of the season was a big hit with sports fans all over Northeast Ohio. With an 18.3 Household rating and a 33 share, an average of 352,400 Adults 18+ watched the game on WKYC.

It dominated viewing Friday night and was easily the most watched program of the week. The game did a 46.7 share in M25-54, smashing the Fox NFL preseason game on WJW. The Browns averaged a M25-54 rating of 17.3 while the Jaguars and Falcons pulled a .4 rating.

Football traditionally achieves strong male demographics, but the Browns have always had huge support among their female fans. The Adult 25-54 rating was a powerful 12.2, beating every single primetime show combined.

“No one has to tell us that Browns fans are passionate and loyal,” said Brooke Spectorsky, President and General Manager of WKYC. “We see it in the ratings of those who watch at home; we see it in the faces of those cheering in the stadium.”

The HD production of Browns preseason includes a crew of over 30 technicians and production personnel, 10 cameras, 8 channels of video replay, live aerial coverage from the Goodyear blimp and unique access to players and coaches. WKYC began preseason coverage of Browns football upon the team’s return to Cleveland in 1999.

The next preseason game will be live from Philadelphia this Thursday at 7:30pm and seen on WKYC/Cleveland, WHIO/Dayton, WBNS Columbus and WYTV/Youngstown.