Wednesday, March 23, 2011

Notes From the Newsroom: 3/23/11

By Frank Macek

It's time for another behind the scenes look at what's happening at the WKYC Digital Broadcast Center.

Spring is sprung and we've got plenty going on with the launch of our brand new "News @ 7" show with Robin Swoboda and Chris Tye. The show launched on Monday and is getting plenty of feedback about the new format and approach we are taking to covering news at 7 p.m. Some folks don't like change, of course, but we feel the time is right to mix it up a little bit.

The new show features more interviews and discussions on subjects that affect our communities. And, we are getting out into the neighborhoods more and featuring more in-depth reporting about our suburbs and features you may never have noticed. Our goal is to cover both the positive and negative aspects that communities face in these economic times and how they share similar issues with their neighbors. Our hope is to help Cleveland and northeast Ohio move forward by getting some serious discussions going.

If you have seen the new 7 pm show, you will have noticed a few more tweaks to the studio including a new interview set and our new stand up position. In the coming week, we'll be completing the project that ties that area of the studio in better with our main anchor set for 6 & 11 p.m. The new 7 p.m. show has a new anchor desk and slightly different graphic look.

The 2011 Indians Home Opener is just 9 days away. Channel 3 will once again be the place to turn for complete Opening Day coverage including our 90 minute Indians special beginning at 1 p.m. on Friday, April 1st, with your favorite Channel 3 personalities live from Progressive Field in downtown Cleveland. Then at 2:30, we'll bring you "Indians on Deck" for a look at your 2011 Cleveland Indians. The Tribe then takes on the Chicago White Sox live at 3:05 p.m. from "The Prog" on Channel 3 in high definition with Matt Underwood and Rick Manning as your play by play announcers.



As always, please don't forget to become a friend of Channel 3 News and Channel 3 Weather. We have special on-line content just for our Facebook friends including your chance to be our "Facebook Friend of the Day," daily behind the scenes promos, previews of NBC shows, a daily programming guide of what's on Channel 3 and so much more.