Tuesday, March 02, 2010

WKYC Earns 8th Place in Viewers Among All NBC Stations During the Olympics


WKYC-TV in Cleveland placed eighth, giving Gannett NBC-affiliated stations four of the Top 10 stations with adults 25-54.

KUSA-TV, our sister station in Denver, was the No. 1-rated local NBC station with the key advertising demographic of adults 25-54 for the 2010 Winter Olympics in Vancouver. KUSA also out-performed the national average rating by 75% with adults 25-54.

Two other Gannett NBC television stations joined KUSA in placing among the Top 5 highest rated local television stations: KSDK-TV in St. Louis ranked third and KARE-TV in Minneapolis-St. Paul was fourth.

"NBC provided two weeks of extraordinary Olympic broadcasts," said Dave Lougee, president of Gannett Broadcasting. "Overall, it was a huge success for our viewers, our advertisers and our stations."